01

TikTok’s audience is huge, and it is still growing

Traffic is everything, no traffic is a waste of time and money. This is the main reason for choosing TikTok advertisements -its audience is huge and is still growing. This application can currently access 75 languages ​​in 150 countries. Similarly, more than 850 million users worldwide are reading, browsing, watching and learning.

As coronary virus is still impacting the world, it is expected that TikTok’s audience will be greater. Because countries are in various stages of blockade, millions of people are looking for other entertainment forms. The number of times they went out is less, the time at restaurants and cinemas decreased, and the time for surfing the Internet at home increased.

Interestingly, although we may not be able to go to the store in person, we can still shop online. Increased online expenditure, online marketing has had unprecedented influence. Application of TikTok is affecting consumer decision -making and even purchase.

02

The application participation is super high, and it is easy to gain consumers to support

It is not enough for people to access online applications -they need to use it frequently to make the advertising expenditure worth it. And 90% of TikTok users use this application many times a day. Most users spend an hour or longer for browsing, and the participation is very high.

Why do people stay on TIKTOK for so long? Some people say that this is because the content is authentic -the old social channels are difficult to copy. Participating users related to content are more likely to make positive responses to advertising. Non -invasive advertisements won.

Due to the high participation on TikTok, advertisers are in a unique position to promote consumer propaganda, rather than pure marketing strategies. In this way, to create a TikTok advertisement, you can establish a brand awareness with the audience you interact with you, because they really have a deep impression on them.

03

Virality-it can increase from zero to one million through overnight

The most exciting point of the TIKTOK advertising business is that it is easy to expand the marketing scope!

A popular video can increase from scratch to hundreds of thousands or even millions overnight. No other social platforms can achieve this kind of virality or reach so quickly or easily.

How did it happen? Different from each post from Instagram, it is carefully designed and displayed to get the greatest preference. TikTok video is casual and carefree. The video design is simple and fast, very easy to become addicted, and many videos quickly become popular within a few hours. Even if you have never used the platform, you may be able to collect one million views once at all.

TikTok users do not need to pay attention to specific users, are limited by them or they must actively search for new content, but immediately immerse themselves in new content. The application sort out what it thinks you may like and display it on the “for you” page. Users have unlimited opportunities to discover unique content, and your brand can be presented in front of the new audience without effort -this is the key to helping your business development.

Are you ready to build your own TIKTOK advertising?