Tiktok seems to have appeared very frequently recently.

There are views of various information platforms:

TIKTOK invaded Amazon’s dimension and suppress traditional e -commerce …

TIKTOK surpassed Google to become the largest Internet website in 2021 …

Someone’s anxiety:

Do you want to miss TikTok after missing Amazon?

TIKTOK is manufacturing 00 billionaires, and you can’t understand …

Someone’s thinking:

Am I going to miss it?

What can I do to keep up with the trend?

After seeing that Tiktok opened the British Indonesian shopping car, he recently opened Thailand/Malay/Vietnam in one breath. It seems that the topic of getting on Tiktok was pushed to the climax.

Before explaining my point of view, we first think about what is TIKTOK in the eyes of cross -border e -commerce sellers? What is TIKTOK e -commerce?

TIKTOK is a traffic, and the traffic will be realized by commercialization; Tiktok shopping car is only a commercial means to increase ROI and a credit scenario that reduces the traffic loss rate.

In the eyes of the actual seller, Tiktok is different from other e -commerce platforms. It is only the three core factors of the three major factors of traffic, delivery scenarios, and customer acquisition costs. The big one is different. The final contest of e -commerce is always the supply chain capacity.

In summary, I analyze my thinking about Tiktok from three perspectives:

A. What is the positive impact of the tiktok shopping car on the seller?

1. In terms of traffic, the channels of information flow promotion are added on the basis of the search display of the platform e -commerce, and the direct transformation of shopping cars has also been increased. In a sense, the seller has increased traffic channels, reduce costs;

2. TIKTOK shifts from the entertainment app to the e -commerce sector. There is a wave of “delayed” bonus. It is good for players such as slow -selling products caused by the platform e -commerce because of unsatisfactory platforms;

3. The e -commerce myth of China Douyin laid the confidence of TIKTOK players. Douyin’s “mature gameplay” will be moved to Tiktok. Content e -commerce, interest e -commerce, live broadcast high -interact scenes will be more slippery in TIKTOK applications;

B. See yourself, don’t follow the trend blindly.

1. Stability is always more important than earning. The live shopping and content of the traffic are full of uncertainty, making the “wealthy overnight” full of possibilities, which is also the main reason for TIKTOK to be full of sexy and charming colors. The limitations of the importance of the supply chain may make yourself “sad and happy”.

2. Tiktok as traffic channels, not sales channels. This sentence seems to be contradictory, and I understand everything.

3. The wind will never disappear. Select the track according to your own funds, cognition, and supporting resources.

C. If you want to make money, you should be a service provider.

1. When a trend is passing by most people, it is actually the first to be a service provider. Now teach others how to download TIKTOK can be revenue projects. Not to mention, teaching others how to operate, build people, optimize the supply chain, and even takes you to earn 10 million courses for “value”.

2. 99%of people should not advertise for “layout” Tiktok. When the trend is changing and development, everyone should be through this kind of information difference.