Choosing the right product is not only more than half the results, we will be closer to be popular.
A. Selected ideas
1. Vertical subdivision
We can’t find a lot of choices for our selection. Small and beautiful is the best choice! After all, we are not doing department stores, especially short video platforms. Our content revolves around the field of vertical subdivision to meet the rigid needs of the segmented population. This is very powerful.
And these subdivided categories can be very subdivided. For example, what can you think of beauty? In addition to the mask, we can also think of the nail knife set, and even the nasal hair slimmer, etc., the more subdivided, the more vertical.
2. Differential
Regardless of the platform, competition must be there. We choose to be differentiated, and we must have innovation!
B.the product must have an absolute advantage
1. Price range
Open Amazon, we can find a lot of products in different categories. This can be screened through the price range. Input the price range, we can find a large sales product, and then sort it!
Of course, we can also watch on the Best Sellers list, but the TOP100 data is a bit limited, and there are many products in the back we can’t see it.
The price of the products we choose should not be too high. After all, on TIKTOK, the purchase habits of users have not yet formed, and impulsive consumption is more. Therefore, when we choose the product, the price range should be good and the profit margin is considered.
It is not necessary to watch too low, because the profit space is not large; it is not necessary to watch too high the price, because it is likely to work hard and work hard, the product cannot be sold, it is embarrassing!
In addition to Amazon, everyone can also find inspiration on e -commerce platforms such as EBAY and AliExpress.
2. Novelty Products
Since we are e -commerce, we are also targeted at young groups 15 to 25! It is best not to involve large products in that product. This requires a lot of funds to invest, and logistics is also troublesome.
We can find some small pieces, easy to transport, such as textiles, small accessories, small appliances, etc., if they are a bit novelty, cheap, they can also satisfy their preferences and purchase habits, then it is even better.
3. Suitable for long -term development
Why do you say that? We do TIKTOK e -commerce. In the early stage, we must not only make content, but also choose to build e -commerce channels. We do not make short term.
For long term products, it can be sold for a long time, and the best product will not change due to seasonal changes.
C. the measurement is important
1. Don’t buy blindly
We must always pay attention to our cash flow, especially seller, who has not sufficient funds in the early stage, we must come here. If the sales volume exceeds expectations, it can be appropriately replenished, but it cannot be paved blindly. Don’t accidentally press the beautiful knife earned in the front.
2. Test
If you can, we recommend that you test it first. After all, not everyone can guarantee that their selection of products will be 100 % sold into explosive products.
At this time, the selected products need to be a market research to allow these products to be tested and tested by the market!
However, if you do it with TikTok now, TikTok, which is still in the period of traffic dividends, we can get traffic through short videos, and then transform. This is a low cost form.
Correct selection ideas+products have advantages+products that have been tested by the market. We can have a good job of making good counterparts at home and abroad, polishing products, and empowering the product through TIKTOK. It is not difficult to make a monthly profit of 10K dollars a month.